Data: Coinbase and Kraken Account for 22% of AI Mentions in the U.S. Crypto Industry
According to PRNewswire, market analysis reports indicate that Coinbase and Kraken together account for 22% of all AI mentions across the cryptocurrency category—Coinbase accounts for 13%, and Kraken for 9%—holding a lead over other U.S. trading platforms by more than threefold. Gemini ranks third with 5.5%, Robinhood Crypto fourth with 5%, and BlackRock’s spot Bitcoin exchange-traded fund (ETF), IBIT, fifth with 4.5%, dominating queries related to “Bitcoin ETFs.”
Additionally, hardware wallets are losing influence in AI responses: while Ledger and Trezor still dominate queries related to “cryptocurrency wallets,” AI increasingly recommends custodial solutions offered by regulated trading platforms when addressing questions about the “best way to store cryptocurrency assets.”
(Note: “AI mentions” refers to how frequently an AI chatbot references a particular brand, product, or company when responding to user queries.)
