Reddit Announces Q2 Earnings Guidance: Revenue Expected to Be $715–$725 Million, Above Market Expectations
According to Reuters, Reddit announced its Q2 2026 financial guidance, forecasting revenue of $715–$725 million—above the market expectation of $711.6 million—and adjusted EBITDA of $285–$295 million—also exceeding analysts’ consensus estimate of $277.1 million. Additionally, the number of active advertisers rose 75% year-on-year; revenue climbed 69% year-on-year to $663 million—surpassing the market expectation of $610.9 million; daily active unique visitors increased 17% year-on-year to 126.8 million; and global average revenue per user (ARPU) rose 44%.
Reddit stated it is continuously enhancing advertising efficiency through AI-powered tools—including an AI ad copy generator tailored for Reddit’s environment—and performance-based ads driven by these AI tools now account for over 60% of total advertising revenue.